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Segmentation Profile Bar Chart - Trade Area Report - How to Read (US)

This report is the segment composition of your trade area, based on which segmentation system has been chosen for the current workspace. (This example uses PRIZM Premier.)  Helps answer the questions:  Which segments are in my trade area?  What social groups do the segments in my area belong to?  What lifestage do the high-index segments in my trade area belong to?

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