Why do consumption profile outputs differ between Canada and the US?

ENVISION workspaces in the US currently does not have a tool that supports Claritas consumption profiles. Because these variables are deployed as coefficient based and not as area-based variables (as done in Canadian workspaces), the proper base cannot be assigned. All calculations for consumption profiles in Rank Area reports or Rank Variable reports are based to households and not the incidence profile. For example Average Checking Account balance should be based to the number of households with a checking account but it is instead based to all households. The resulting values such as percent composition and index are useful as a relative measures.

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