Welcome to our ENVISION Online Training resource. This page contains descriptions and registration links for our live online courses. Use the links below to find the course you need, then click the registration button to sign up for one of our webinars.
Our Webinars use the Zoom platform, so we recommend you confirm with your IT department that you can use Zoom to access our audio and video for the session. Several of our Keystroke Sessions are hands-on, so you should also plan to have two monitors, one for you and one to follow the instructor.
These sessions use Canadian data. If you license USA data and need training, please get in touch with your Environics Analytics representative.
Note: Registration will close one week before the webinar training session to allow enough time for the pre-session prep work.
Looking to start your ENVISION learning immediately? Try our Self-Guided ENVISION Learning opens in new window.
Well-crafted maps allow you to visualize data, tell your story more effectively, and inspire engagement with the content. Attend this session to learn how to map data, customers, locations, and segments. In this session, you will learn how to:
- Create choropleth maps that display geographies based on the presence of a variable
- Add layers like customers and locations to visualize their locations relative to the mapped variable
- Map segments
- Change the colours and symbols on the map to suit your purpose and tell your story
Upcoming Sessions - 10 Spaces Available Per Session
Introduction to ENVISION Mapping
Wednesday, April 30th, 2025
1:00-3:00 PM ET
Introduction to ENVISION Mapping
Wednesday, May 28th, 2025
1:00-3:00 PM ET
Attend this session to learn to analyze and understand the trade areas around your locations or the area your organization services. This session has a pre-work assignment; please allow yourself time to prepare!
In this session, you will learn how to address common business questions, including:
- How do I describe my area of study?
- How does this area compare to other areas?
- What are the demographic, financial, psychographic and media/behaviour/lifestyle variables in a custom trade area or standard level of geography?
The functionality we will cover will ensure you understand how to:
- Create areas based on both standard geographies and custom definitions
- Create batch trade areas for imported locations
- Use your areas to produce reports reflecting demographic, financial, and behaviour details, as well as lifestyle types through segmentation
- Share your results with internal or external stakeholders using our microsite functionality
Upcoming Sessions
Trade Area Analysis
Wednesday, May 7th, 2025
1:00-3:00 PM ET
Trade Area Analysis
Wednesday, June 4th, 2025
1:00-3:00 PM ET
Attend this session if you have customer files and want to understand who your customers are and where to find them. This session has a pre-work assignment; please allow yourself time to prepare!
In this session, you will learn how to address common business questions, including:
- Who are my customers?
- Where are they coming from?
- Who are my potential customers?
The functionality we will cover will ensure you understand how to:
- Import a list of customers
- Produce reports to identify markets where your customers are coming from at higher rates
- Produce reports to identify demographic and behavioural drivers that best describe your customer list
- Share your results with internal or external stakeholders using our microsite functionality
Upcoming Sessions
Customer Analysis
Wednesday, May 14th, 2025
1:00-3:00 PM ET
Customer Analysis
Wednesday, June 11th, 2025
1:00-3:00 PM ET
Note: Customer Analysis is a recommended prerequisite for this session.
Attend this session if you have already attended the Customer Analysis Keystroke Session and would like to segment your customers and/or use profiles of data variables to build actionable target groups. This session has a pre-work assignment; please allow yourself time to prepare!
In this session, you will learn how to address common business questions, including:
- Who is my population of interest?
- Who are my best customers or potential customers?
- How do I find, reach and communicate with my target groups?
The functionality we will cover will ensure you understand how to:
- Create segmentation profiles of customers and survey variables
- Interpret and analyze segmentation profiles
- Select target segments and group them into target groups
- Run reports to describe and personify your target groups using demographic, psychographic and behavioural (e.g. media, financial and lifestyle) databases
- Describe, reach and communicate with your desired target groups effectively
- Share your results with internal or external stakeholders using our microsite functionality
Upcoming Sessions
Segmentation Analysis
Thursday, May 15th, 2025
1:00-3:00 PM ET
Segmentation Analysis
Thursday, June 12th, 2025
1:00-3:00 PM ET