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April 2021: Data Update

We are pleased to announce the release of our latest data and several enhancements that have been made to existing datasets, subject to your license agreement. These are listed below.

Important Canadian Product Updates 
The following datasets have been updated:

Important U.S Product Updates 
The following datasets have been updated:

To access the updated data, please create and activate a 2021 Workspace. For more information please see Creating and Activating a New Workspace.

Updates to Executive Dashboards in ENVISION Canada
New pages are available for Trade Area, Customer, Target Group, and Variable Dashboards:


Opticks Numeris:

  • Digital - Internet Activites
  • Digital - Mobile Phone Activities
  • Digital - Tablet Activities
  • Digital - Computer Activities
  • Digital - Social Network Usage




Opticks Vividata:

  • Digital - Online Purchases
  • Digital - Magazines and Newspapers
  • Websites / App Usage 1
  • Websites / App Usage 2




Opticks Mobile:

  • App Download Free vs Paid
  • Phone General Behaviours
  • Phone Purchase Behaviours
  • Social Media Apps Usage
  • Communication Apps Usage
  • Other General Apps Usage




Opticks eShopper:

  • Clothing and Fashion Deep Dive
  • Home Electronics & Computer Deep Dive
  • Loyalty Deep Dive
  • Groceries Deep Dive
  • Beauty & Cosmetics Deep Dive
  • Home & Garden Deep Dive
  • Sporting Goods Deep Dive
  • Vacation / Travel Deep Dive
  • Online Product Research




Accessing New Data Through the SFTP:
If you receive these databases outside ENVISION, the data will be delivered to your SFTP account starting on April 29th. Custom data orders—including custom variables, custom geographies and formats other than CSV, PSV and YXDB—will take up to two weeks to deliver. You will receive an email notification once the data files are ready for you to download. Release notes, variables lists and other supporting documentation will be included with your data delivery.

If you’d like more information about this update, please contact your Environics Analytics representative, complete our online form or email our Support team at 

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