BusinessProfiles - Canada

Our BusinessProfiles lineup consists of our core BusinessProfiles product and a variation - BusinessProfiles Lite.

BusinessProfiles is based on Data Axle data and covers about 1.1 million Canadian businesses. It provides users with counts of businesses by industry class or North American Industry Classification System (NAICS) code, employee size and sales volumes for each census dissemination area. The types of businesses range from “eating and drinking places” to “insurance carriers” and “general merchandise.” Many retailers use BusinessProfiles for site planning, merchandising, optimizing store layouts and targeting business prospects. The database is also valuable for helping to evaluate and execute B2B marketing efforts.

A subset of 30 summary-level variables is available in BusinessProfiles Lite.

Below are some additional resources linked for your reference: release notes, variable list, metadata, and glossary.

Additional Resources

BusinessProfiles

BusinessProfiles Lite

Employee Classifications
EMPSIZCLS CLASS
EMP1 Number of Businesses - Employee Size Not Stated
EMP2 Number of Businesses - 1-4 Employees
EMP3 Number of Businesses - 5-19 Employees
EMP4 Number of Businesses - 20-99 Employees
EMP5 Number of Businesses - 100-499 Employees
EMP6 Number of Businesses - 500+ Employees

Sales Volume Classifications
SALVOLCLS CLASS
SAL1 Number of Businesses - Sales Not Stated
SAL2 Number of Businesses - Sales <$1 million
SAL3 Number of Businesses - $1 million-$4.9 million
SAL4 Number of Businesses - $5 million-$19.9 million
SAL5 Number of Businesses - $20 million-$99.9 million
SAL6 Number of Businesses - $100+ million

Industry Classifications
INDUSTCLS CLASS
INDUSTRY1 Agricultural & Natural Resources
INDUSTRY2 Construction
INDUSTRY3 Manufacturing
INDUSTRY4 Wholesale Trade
INDUSTRY5 Retail Trade
INDUSTRY6 Transportation and Warehousing
INDUSTRY7 Information
INDUSTRY8 Finance, Insurance and Real Estate
INDUSTRY9 Professional, Scientific and Technical Services
INDUSTRY10 Management
INDUSTRY11 Administrative and Support and Waste Management
INDUSTRY12 Educational, Health and Social Services
INDUSTRY13 Arts, Entertainment and Recreation
INDUSTRY14 Accommodation and Food Services
INDUSTRY15 Other Services (Except Public Administration)
INDUSTRY16 Public Administration
INDUSTRY17 Unassigned