How-to-Read documents provide interpretation guides for SPOTLIGHT reports and results.

• SPOTLIGHT - How to Read a Trends Tabular Report
• SPOTLIGHT - How to Read a Standard Tabular Report
• SPOTLIGHT - How to Read a Profile or Segment Distribution Report
• SPOTLIGHT - How to Read a Cross-Tab Tabular Report
• SPOTLIGHT - How to Read a Retail Market Power Report
• SPOTLIGHT - How to Read a Consumer Buying Power Report
• SPOTLIGHT - How to Read a Financial CLOUT Report