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SPOTLIGHT

Welcome to our SPOTLIGHT Knowledge Base! In this section, you will find resources that provide keystrokes, best practices, interpretation guides, general information and videos. Utilize this section to answer any SPOTLIGHT-related questions that you may have.

How-to-Read Documents

  • SPOTLIGHT - How to Read a Trends Tabular Report
  • SPOTLIGHT - How to Read a Standard Tabular Report
  • SPOTLIGHT - How to Read a Profile or Segment Distribution Report
  • SPOTLIGHT - How to Read a Cross-Tab Tabular Report
  • SPOTLIGHT - How to Read a Retail Market Power Report
  • SPOTLIGHT - How to Read a Consumer Buying Power Report
See all 7 articles

SPOTLIGHT FAQs

  • Geography
  • Trade Areas
  • Mapping
  • Variables
  • User Interface

QuickStarts

  • SPOTLIGHT - Getting Started
  • SPOTLIGHT - Importing Files
  • SPOTLIGHT - Working with Areas
  • SPOTLIGHT - Mapping

Videos

  • SPOTLIGHT - How to Use (9:48)
  • SPOTLIGHT - Deep Dive Video - Creating New Areas (Batch Processing) and Mapping (39:00)

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