Neighbourhood View™ delivers privacy-compliant, aggregated credit data from Equifax Canada. It includes 198 variables, such as household debt levels and recent credit applications.
The data are organized into four modules that help marketers understand the credit characteristics of consumers and markets. This framework supports segmentation, risk analysis, market analysis and customer insights.
Neighbourhood View™ enables teams to identify areas with strong credit potential and uncover opportunities that go beyond demographic data alone. The result is a clearer, more financially informed view of each neighbourhood.
- Module A: Total debt and current delinquency
- Module B: Details by issuer type and credit structure
- Module C: Historical delinquency, credit age and average credit scores
- Module D: Mortgage-specific insights across the same measures
Below are some additional resources linked for your reference: release notes, variable list, metadata, glossary, and user guide.